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bill ackman is one of the greatest investors of all time he's known as an activist investor those investors which can go into companies shake up the management improve the companies and then make big bucks he was famous for a feud with the great carl icahn but recently actually turned just 27 million dollars into 2.6 billion dollars in march 2020 by betting that the stock market would fall so it's clear that bill atman truly does have a unique insight when it comes to the investing game so in this video i'm going to reveal my take on bill atman's top three rules for investing success but only if you want more investing tips and exclusive stock market picks which i'm personally investing into also if you wish to take things a step further hit that first link in the description below and you'll be taken over to the vip membership page there you can gain access to my buy and sell signals so when i make my moves you can make your moves in addition to my entire investment portfolio the stocks and the story of how i built that portfolio from just twenty thousand dollars to over two hundred thousand dollars with that being said let's dive in so kicking things off at rule number three is invest in predictable free cash flow generating businesses so bill atman loves investing into well-established businesses with strong brands and strong free cash flow so he's not talking about these startup companies with negative cash flow he's talking about established companies some of his favorites include starbucks win resorts and many many more next on to rule number two look for businesses with a competitive advantage so a competitive advantage is basically a moat around the business what will stop a competitor from just copying the entire business one example of a competitive advantage is the network effect so the network effect basically says the larger a network the more valuable that network is facebook has the network effect as a competitive advantage yes somebody can start a new social network today but it doesn't have the network on there so it's nowhere near as valuable as facebook another competitive advantage could be the businesses brand let's say apple apple has such a strong brand now they could bring out anything there is there's even talk of an apple car so because of apple's brand this can give the company pricing power and there are many more competitive advantages such as operational efficiency and many many more now i may do a video on competitive advantages in the future and if i do make one it will be linked in the description below and finally on to rule number one invest for the long term in companies which are generally immune to extrinsic factors and basically what bill atman means by this is look for companies which people will always need no matter what example this could be a food company or starbucks coffee people are always going to need coffee they're always going to need food so generally they can be safe bets for investments now this is just a short video today guys but i hope you enjoyed it if you did please give this video youtube ai go ahead and hit that subscribe button join the investing family turn that notification bell on if you want to take things a step further first link in the description below head over to the patreon page where you'll be able to find more about the vip membership group where you'll gain access to my buy and sell signals so when i make my moves you can make your moves in addition to my entire investment portfolio the stocks and the story if i grew that portfolio to where it is today with that being said i hope you guys have a tremendous day and i'll see you in my next video invest safe you
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