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Hi, I'm Lucas Cavalcante and this is Marina Nery, and this is the OK Reading segment where we'll talk about the most important books for us who are professionals in the financial market, and also for you who are an investor. The first one we're going to talk about is the most important for investors.
This book here is, without a doubt, the most important book on the market, and I can't say what the most important things in this book are. It's about freedom and... I was already thinking about what I'm going to say about this book since I liked it so much. Not many things stood out, but two stood out more than the others.
It talks about the cycle, and when it talks about sentiment, you should address the first topic of the cycle. It says that the cycle always repeats itself, whether we want to accept it or not. It always stays close to the market; it goes high and low, and when it 's high, it will go low, and not necessarily in the next month or the next year.
And when it's low, it will turn high, and we always have to adapt our minds to know more or less when the market is high and when the market is low. And that's what I really liked; it's the notions it says... Investing better requires knowing how to control your business. The truth is, many books I've read talk about this, and this one discusses what we need to do because it addresses greed and envy.
You see everyone buying and things not increasing because it's a cycle. You need to stay calm. I'm not going to talk to just anyone, I'm not going to jump in, it's just... it's more on Facebook, I don't know how much, I'm not going to post the same thing. So, I found this fantastic, the way it explains things and the way it really shows the bad emotions and cycles that happen in adults.
That was the most important thing, actually, it owes me a pencil because I used up all my pencils that I marked. This is one of those books where you have to use a brush and a spare toy to mark what's most important because everything it says is fantastic. For me, the most striking and shocking were the three chapters that need to be connected to talk about risk, and then it talks about its profile, how to study it, and how to be much more defensive.
So, instead of thinking about how to earn more than the market, think first about how to lose less than the market when it falls. So, for someone who has a... With a very conservative budget, he's not seeking the highest returns; he's always looking for the best risk-return ratio, a relationship enshrined in market theory.
Fortunately, people say that to earn more, you have to take more risks. He's going to reinterpret that theory, even using his own theory, with the graphical formula he shows here. You don't necessarily need to be the richest to earn more. So I think that's the main lesson. Especially in today's scenario, with all the stock markets at their historical highs and people buying more and more, increasing their long positions.
Only according to the mandate effect, which refers to the part you mentioned about temperament, is it like we have it chemically, right? And then you say, people sometimes forget to believe that things aren't going very well and that mindset will go up, but that's not how he explains it. How to use emotions to understand the cycle, and using the theory that Lucas mentioned, which I also remember very well from this New Cat, which stays in the memory of risk management, there's a concept he'll address right at the beginning, and I'm not going to follow the second school of thought...
Wow, this... This concept changes everything in a person's life, not just in investing, but in everything you do. The idea is to never let go of skepticism in your investments. This sensitive channel is always characteristic of your investment portfolio. While everyone thinks, "This is the best, let's buy only this one, let's invest heavily," even thinking, "Does Vivo really exist?" He tried to stay at this price to always be buying at this price.
So when the market goes the opposite way, let's sell because none of this is worthwhile, because it will only lead to losses. To think, "Does this really work on WhatsApp?" That's the idea of thinking in the opposite way, and it's usually in this opposite way that the greatest results come. So I think this law, which I recommend for you who want to start investing in a client market, want to start studying, read this book, and leave your opinions in the comments. 1 Andthen


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